The CEO of the company said earlier this week that they will have an answer to Apple by late 2023.

In November last year, Qualcomm announced plans to build next-generation Arm-based System on Chips (SoCs), designed to compete with Apple's M-series chips for the PC market. The chips are designed to set the performance benchmark for Windows PCs and are being developed by the Nuvia team. The M-series chips, including the M1, M1 Pro, and M1 Max, will be directly competed with by Qualcomm, and the company hopes to lead the industry for sustained performance and battery life.

Christian Amon, president and CEO of Qualcomm, said during the company's latest earnings call that the Nuvia team was progressing towards its goal of developing a significant leap forward for Arm processors. The first Nuvia-designed processor will be going after the performance tier, and Nuvia-powered Windows laptops are on track to be available to customers by late 2023, according to Amon.

The timing seems to indicate a slight delay compared to the original time frame set out by the company. The company previously said that sample Nuvia chips would be available to device manufacturers by August 2022, but now that expectation has been expanded to the second half of 2022, with particular emphasis on the debut of the first consumer Nuvia devices in late 2023.

Nuvia, a chip startup company founded by ex-Apple chip designers, was acquired in January of 2021. The former Apple engineers wanted to create Arm-based SoCs specifically for server and target the always- connected PC market with a chip that could compete with the M1 chip.

The M2 series of chips are expected to be in Apple's possession by late 2023. The first Nuvia chips may be introduced by the company.