We want your pitch decks!

Haje Jan Kamps@Haje / 11:36 AM EDT•April 28, 2022

I just launched a new series called Pitch Deck Tear Downs. If you submit a pitch deck and we share it with our readers, we will highlight things that are awesome, make suggestions for improvements, and celebrate the fun, innovative, and surprising things that we find.

I'm interested in decks that fulfill these criteria.

• The fundraise was successful: This is just reasonable. If you’re still out there raising money, we don’t know if the deck “worked,” and it becomes hard to use it as an example.
• The fundraise was covered on TechCrunch: Part of the fun of looking through decks is the ability to link back to an article we posted, saying, “This was the raise; here is how they did it.”
• Within the past year or so: Part of the problem for founders is that a lot of sample decks out there are 10 to 15 years old. That’s cool and all, but a lot shifts in startup land in a year, never mind a decade.
• As little redaction as possible: We appreciate that most pitch decks have proprietary or commercially sensitive data in them. We welcome you to edit or redact, but we encourage you to do so in a way that maintains the overall “flavor” of the deck. You might, for example, delete a data axis but leave the rest of the graph intact, or replace “We hope to hire Mark Zuckerberg as our CTO” with “We are hiring XXX as our CTO.”

Our goal is to build a database of sample decks that startup founders can review and learn from.

You can submit your deck for review.

Who the hell are you to review my pitch deck?

By yours truly. I know what I'm talking about because they let me write a book about it. Right? Right?

I'm glad you asked. I have been a journalist for my entire life. I've founded a number of companies. I was the director of portfolio at a venture firm, where I helped a portfolio of companies with their pitch rehearsals.

I did a lot of pitch reviews and pitch coaching. I work as a pitch and storytelling coach when I'm not writing for TechCrunch. I have helped scores of startups find their stories and craft great pitches, the majority of which were successful in raising capital.

I wrote a book about how to make a great pitch. It is available in good bookstores and a lot of awful ones. I created a pitch template for a fictional company called BeerSub.com, which contains a lot of in-depth notes and gives a glimpse into how I think about using decks as a story.

It sounds like fun. Awesome. You can submit your deck for review here, and we can find your existing pitch deck teardowns here.

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