Apple Watch to Offer Activity Challenge on Earth Day

10 minutes ago

Gamification (merging game with a challenge) is always good to cheer someone or give a twist to start exercising a bit better. Personally I felt like a robot with Amazfit steps counter when on Apple Watch it’s always something doing and a reward of closing the circles is still happy for me. Yeah, I am fat hobbit after HO and Covid - 32 BMI

Agreed. It is true that research has shown that gamification decreases baseline engagement after the game ends relative to those that never participated in the reward payout. However, if you can maintain engagement over an extended period, as Apple has done with the badges, then the individual will benefit more in the long run.

This is important for younger people as we have seen the benefits of regular exercise in adolescents. Even if their activity level decreases, being active when young has health benefits that last into adulthood. My hunch is that it doesn't matter if you are forced to participate in athletics or Gamification.

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