Lloyd Cross has been promoted to the role of trade sales general manager at Jet2holidays after more than a decade working for the tour operator.

He has worked for Jet2holidays for eight years and has played a key role in helping the company increase sales.

Alan Cross is head of trade sales at Jet2holidays.

The Jet2holidays trade team works with more than 2,500 independent travel agents and homeworkers.

More than 1,000 agents have taken part in the most recent campaign, which helped agents to support customers and convert queries into sales.

The Jet2holidays trade team leads the industry when it comes to supporting independent travel agents and their entire focus is on how we take our partnership approach to the next level.

With travel returning to normal and independent travel agents in the perfect position to take advantage of the subsequent demand, I am looking forward to strengthening this partnership approach to ensure mutual success.

We always want to hear from our agency partners so that we can respond quickly to what they need, and we have a lot of exciting news in the works.