Vanessa Bryant: Kobe, Gigi's Product Lines Will Remain at Nike 'For Years to Come'

The Bryant family is staying.

Kobe Bryant's wife, who was also the wife of the Los Angeles Lakers legend, announced on social media that she was partnering with Nike to sell his shoes. 100 percent of the profits from her daughter's shoes will be donated to the Mamba and Mambacita Sports Foundation.

"We're excited to announce our partnership with Nike is going to continue! I am so proud that my husband's shoes are still the most worn by players on NBA courts and that the demand for his shoes remain so desired by his fans around the world. With this new partnership, fans will soon be able to have access to Kobe and Gigi Nike product for years to come and with Nike donating 100% of the net proceeds yearly for Gianna's shoes to our Mamba and Mambacita Sports Foundation (M&MSF). I am also grateful that Nike and I will work together to establish a youth basketball center in Southern California that will share the Mamba Mentality with youth athletes for generations to come. I know this is an inspiring moment for my husband and daughter's global fans, and I am very appreciative of each and every one of you!

"With Gratitude for every fan around the world supporting Kobe and Gigi's Legacy,

Vanessa Bryant"

Bryant remained with Nike for the rest of his career after signing with the company in 2003

The Kobe Bryant estate did not extend the five-year post-retirement contract he had entered into with Nike in 2016 as reported by Nick DePaula in April 2021.

There was some frustration with Nike limiting the supply of Kobe products, especially when it came to the availability of footwear in children's sizes. Nike's lifetime extension offer didn't meet the expectations of a similar one held by Michael Jordan and James, according to reports.

I was hoping to forge a lifelong partnership with Nike that reflected my husband's legacy. That will never change.

The partnership was renewed to promote youth basketball with a center in Southern California.

Nine people died in a helicopter crash in California in January 2020.

The Hall of Fame star played for the Lakers for 20 years and won five NBA titles, two NBA Finals Most Valuable Players, 15 All-NBA selections, 18 All-Star Game selections and two scoring titles.