People love turning stuff into diamonds and people love ranch dressing. The latest Hidden Valley Ranch stunt is absolutely real and it makes perfect sense.
The company made a two-carat diamond from a ranch and is selling it for charity.
The diamond was created by scientists who heated the contents of Hidden Valley seasoning packets to 2,500 degrees, but ranch experts did not specify whether it was Fahrenheit or Celsius. They say they cured the rock after crushing it with 400 tons of pressure.
In five months, what takes millions of years in nature has become possible.
The rock is set in a 14K white gold band and has a round brilliant cut. Hidden Valley is auctioning the ring off to raise money for families in need. The company promised delivery by March 20 after the bidding exceeded $12,000.
It's pretty cool that a company made a diamond out of ranch and is using the proceeds to help hungry families. It's even better that lab-grown diamonds are becoming viable and more popular through marketing stunts.
The diamond industry still contributes to major human rights violations, according to the Human Rights Watch. This is true of many different industries.
A rock doesn't need to come from deep inside the Earth to be special, right? Why would you want an item to symbolize eternal love?
We are glad Hidden Valley gets it. If it helps, it helps, because it may just be another clever PR campaign like the time they released giant inflatable ranch bottles as yard decorations.
The experts say that the giant Spiders falling from the sky are good.
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