The age of electric vehicles is upon us. You might be a tad envious of your EV-owning friends who will never have to pump gas again, because you are likely seeing more EV on the road every day. Most EV companies are banking on the fact that if you aren't already dreaming about living the electric lifestyle, you will soon.
It's no surprise that some of the messaging being promoted by EV companies can be confusing. It is a competitive industry. There is an electric car that is trying to stand apart from the pack.
While most EV companies are selling you on all the nice things they are going to do for you, help you save the planet and make you feel like a hero. Polestar says that it is not going to trick you with greenwashing tactics and that it has no interest in conquering Mars. The company wants you to know that it is serious about leading the EV industry toward a climate-neutral future. Polestar's straight-up approach is getting a lot of attention. The most popular ad of the football game was for the Polestar 2 sedan.
Being the future EV driver that you are, you might wonder if Polestar's promise to not make promises is yet another marketing tactic. If you are at all skeptical, the Polestar site goes into great detail about its efforts, and it is definitely worth a look. Polestar wants to make practical, ego-free change the status quo.
Polestar entered the EV scene with its first performance hybrid, the Polestar 1, and then quickly moved on to the Polestar 2, a 100 percent electric sedan with up to 270 miles of range. Polestar claims its lineup will be all-electric.
Polestar doesn't want you to believe you're saving the world by yourself by driving an EV, but they want you to know the facts about your purchase. Each Polestar 2 comes with a Life Cycle Assessment that shows the carbon footprint from production to its end of life.
Polestar wants to save the planet we already live on. Polestar wants to create the world's first climate-neutral car by the year 2030. Polestar 0 aims to adopt fully carbon-neutral, recycled, and responsibly mined materials.
Polestar admits that their EV, along with all other EV, aren't carbon neutral. Polestar is transparent about its production methods and progress towards a climate-neutral future. EV makers will have to follow a truth standard in order to compete.
The cars are slick and Polestar has aggressive climate-neutrality goals. The Polestar 2 is the first car in the world to be powered by the internet giant. It seems that these electric vehicles have potential to do good.
Polestar is committed to giving the world its first completely climate-neutral car by 2030.
All Rights Reserved © 2024
