Ukrainian business owners face a highly uncertain future as they flee their homes in a desperate search for safety

Ukrainian small-business owners are facing financial ruin after being forced to flee their homes.

The CEO of a natural wine store told Insider that he was fleeing to the West of Ukraine after Russian troops entered the country.

Hundreds of Ukrainians have fled to other countries. People tried to flee the capital, causing traffic jams.

Putin has created false narratives to justify his actions. He announced in a broadcast speech that he wanted to demilitarize the neighboring country and free it from hostages.

At the time of writing, Builvol and his partner Oleksandra were on their way to the west of Ukraine. Both talked to Insider using a messaging app. The traffic is bad and the gas is not always available. You have to look for other stations.

The SuperNatural wine festival was going to be held in Kyiv on Saturday.

The person who was trying to find a phone signal told Insider that they were hoping to arrive at the mountains at night. A trip that used to take 10 hours now takes 23.

Taras Ivanyshyn, the owner of a small construction business in a town near Kyiv, told Insider on Friday: "My father is transferring my sister and her kids to the West, while I stayed near Kyiv with my mom."

The situation in Irpin is critical. Russian forces are trying to get to Kyiv.

Ivanyshyn told Insider that he and his family were going to spend the night in their basement because they were going to be fighting.

The human cost of a conflict is meaningless, but there will be other global consequences such as higher food and gas prices, and even higher inflation.

Serhiy asked Insider to not use his last name because he owns a jewelry business. He said that he had to stop working.

While most families are trying to flee, Serhiy wants to return to his city and help the army.

He said that the Russians don't give us the same rights as a European civilization. This is a conflict of civilization.

Insider reported on Thursday that a Ukrainian presidential advisor called on the West to punish Russia. The US, UK, and EU have imposed sanctions on Russia for its aggression in Ukraine.

Financial sanctions may not be enough to discourage Putin.