Venmo introduces new gift-wrapping feature with eight animated designs

The new gift-wrapping feature on Venmo will allow users to gift money to friends and family. The new feature gives users access to eight animated gift-wrap designs that can be added to a payment note.

Users need to add the recipient to use the new feature. You can choose the gift-wrap you want to send with the payment by tapping the icon. You can preview the animation before you confirm and send the payment.

The recipient will receive a notification that they have received a gift in the app, where they will be able to unwrap the gift and see the animated design. The sender and recipient can watch the animation from the payment details screen. The gift-wrapping feature will be available for all users in the coming weeks.

The image is from Venmo.

Darrell Esch, the senior vice president and general manager at Venmo, said in a statement that the present emoji was one of the top ten emojis that customers used in their payment notes in 2021. The new gift-wrapping feature will allow customers to celebrate with loved ones no matter how big or small the moment.

According to Venmo, over 80% of users have sent money as a gift via the service in the past year. The company says that customers have been increasingly using Venmo to gift payments to others, not just for holidays or special occasions, but also as a way to show they are thinking of them. More than half of its customers who have gifted money through Venmo sent payments to say ”thanks” or ”just because” during the Pandemic.

The new feature was launched last year as Venmo underwent a major redesign. As part of a redesign focused on expanding the app's privacy controls and better highlighting some of the newer features, the company no longer offers a public, global feed of users' transactions. The company only shows users their friends feed, which is the app's social feed, where you can see just your friends' transactions.