Samsung is integrating an NFT marketplace into its smart TVs



The Frame TV is a product of the company.

It's Samsung.

Digital art is more accessible through the new TV lineup of the company.

The South Korean tech conglomerate is allowing its customers to buy and sell non-fungible token through an integrated platform that will be available on select smart TVs.

The need for a solution to today's fragmented viewing and purchasing landscape has never been greater, with demand for NFTs on the rise. The world's first TV screen-based NFT explorer and marketplace Aggregator will be introduced in 2022, allowing you to browse, purchase, and display your favorite art all in one place.
A launch of the NFT platform is in the works. The latest feature is one of many that will elevate the user experience.

Prior to this, the company had already been investing in related projects through its venture capital arm. Investments include SuperRare and Axie Infinity.

Major investors from Hollywood to Wall Street jumped in on the craze of NFTs, a digital representation of artwork, sports cards, or other collectibles.

Business Insider has an original article.