Gary Shapiro has offered an updated statement.
Over 2200 companies are confirmed to participate in person at the show. The focus of the tech industry is to give those who can't attend in person the ability to experience the magic of the show.
The last few years have seen a huge increase in automotive presence. It is not a car show, but as more car makers adopt a technology-first approach, it feels like it is getting there. The Consumer Electronics Show has been home to a number of top names bailing out of in-person presence.
The company said in a statement that it would be moving to an all-digital approach at the Consumer Electronics Show in January. We will be sharing important company news on January 5, including the reveal of the Chevrolet Silverado EV.
It is a big change for a company with a big planned presence, including a keynote address from CEO Mary Barra, as well as the in-person debut of the electric Chevy Silverado. According to the company, she plans to give her talk remotely. GM is the largest car marker to reverse its plans. It is similar to announcements from Intel and Mobileye. Pete Buttigieg, the U.S. transportation secretary, is scheduled to be interviewed by the president and CEO of Qualcomm.
There are concerns about the show presence of the company.
Other big dominoes dropped recently include T-Mobile, AT&T, Meta, Amazon, TikTok, and a number of prominent media outlets. Other companies had a plan from the beginning. After narrowly avoiding the first wave of COVID-19 in early 2020, the Consumer Electronics Show was expected to be a major return for in-person tech events.
A number of companies have changed their plans because of the persistence of the virus. The show's governing body still planned to go forward with the event despite the fact that they had increased safety measures.
