The image is called "Echelonex8sproduct_1.0.jpg."
The EX-8S is here.
The image is Echelon.
Echelon's bikes are probably the ones you've seen before, but they're not the ones you know about. When you search for cheaper Peloton alternative, you will find Echelon's bikes, the company behind Walmart's connected bike. You might remember them from last year. One of the biggest competitors of Peloton is back with a new bike, the EX-8S.
The bike has a curved screen. The screen flips open 180 degrees for off-bike workouts and is meant to create a more immersive experience. It has two light-up flywheels that can be changed by color and lighting pattern, just in case you want to recreate that whole "I'm biking in a club" feeling from SoulCycle and other boutique cycling studios. A Echelon spokesman said that it is possible to sync the lighting to your workout metrics while you are on the bike. The two-flywheel design gives the bike better stability, according to the company.
That is not a coincidence if it looks like a light-up Peloton. Eric Villency designed the original Peloton bike and the SoulCycle bike, according to Echelon. There are 32 levels of magnetic resistance on the bike. The EX-8S has a digital resistance controller built into the handlebars that is patent-pending. This is so riders can adjust resistance while standing. The bike can support riders up to 300 lbs. The EX-8S supports a number of technologies. It is compatible with the pedals.
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The screen of the EX-8S rotates.
The image is Echelon.
Echelon's content library hasn't always been as polished as its competitors, but connected fitness also leans on its content. Echelon says it will be adding new fitness programs and challenges in 2022, along with more multimedia experiences like music videos, performances, and artist spotlights. It also includes former football players joining rides, spotlights from artists like Lady Gaga, and Broadway shows like Phantom of the Opera and Dear Evan Hansen.
Is the bike ridiculous? Yes. It is not clear who sits in the diagram of Dear Evan Hansen. The competition in connected fitness is getting more intense. The company might be hoping to make a big splash at the show with the release of the premium bike.
The EX-8S will retail for $2,399 and come with a $34.99 monthly subscription to Echelon. That is a good deal more expensive than Echelon's other bikes, but it only has a tablet holder. The cost of Echelon's connected bikes ranged from $899.99 to $1,599.99. Pre-sales through January 15 will get a discounted price.
