December 16, 2021, 11:29am
The former First Lady of the United States announced on Thursday that she will be selling artwork as non-fungible token, becoming the latest high-profile figure aiming to cash in on the NFT craze through an effort that she claims "embodies my passion for the arts."
The East Room of the White House was redecorated on September 3, 2020.
Drew Angerer is a photographer.
Her first NFT, called "Melania's Vision", is on sale on her website until December 31, featuring a watercolor painting of her "cobalt blue eyes" along with a 10-second audio message from the former First Lady.
The NFT is selling one Solana coin, which is equal to about 185 dollars.
According to a news release, the platform will be powered by the right-wing social network Parler and use the Solana protocol.
Trump said in a statement that he was proud to announce his new NFT endeavor, which embodies his passion for the arts and will support his ongoing commitment to children through his Be Best initiative.
NFTs, which are unique assets that can be bought and sold, have exploded in popularity. That has caught the attention of many celebrities, fashion brands and even sports leagues who have tried to get in on the trend. Paris Hilton and others launched a series of NFTs that quickly sold out, but others haven't been as successful. At an event in September, pro wrestler and actor John Cena said that his attempt to sell a series of 500 NFTs for $1,000 a piece was a "catastrophic failure." He said that only 37 NFTs were sold.
Trump said she plans to launch a one-of-a-kind auction of historical importance in January 2022, when she will sell digital artwork, physical artwork and a physical one-of-a-kind accessory.
NFTs: The Fad that is here to stay.
Celebrity NFTs are at risk of catastrophic failure. Ask John Cena.
