Nike is acquiring the NFT studio, which is in the field ofcryptocurrencies.
The studio is currently behind one of the most talked-about NFT project drops of the month, CloneX, a partnership with artist Takashi Murakami. The project has seen $65 million in transaction volume since it dropped three weeks ago.
The acquisition's terms were not disclosed. The startup raised an $8 million seed round in May and was valued at $33.3 million.
The co-founder of the RTFKT said in a statement that they are excited to benefit from Nike's strength and expertise to build the communities they love.
Adidas and the Bored Apes Yacht Club have a partnership.
In addition to building out its own NFT drops, RTFKT had collaborated with other coin creators to design items like physical shoes that utilized imagery in other NFT projects.
The movie 'Bored Apes' wants to go to the moon.
