The Spiderman
Long press.
The blockbuster premiere of "No Way Home" was the second biggest one-day ticket sales in AMC Entertainment's history, thanks in part to the non-fungible token based on the superhero movie that it also had on offer, according to chief executive Adam Aron.
The Spiderman movie came within 1% of the all-time record that was set for a single day with the movie.
AMC Entertainment and Sony Pictures collaborated to offer 86,000 NFTs that come in 100 designs to its clients and as a reward for those who pre-ordered tickets for the premiere of "Spiderman: No Way Home" on December 16.
Aron said in a post on Wednesday that all 86,000 NFTs inspired by the movie were fully committed by Monday. The winners will get an email by December 22 about how they can redeem their NFT.
Aron said that he was right when so many of the people suggested movie-themed NFTs.
Aron is a social-media savvy executive who interacts with his company's audience in more ways than one. He has started a series of polls on the internet asking clients which cryptocurrencies AMC should accept as payment.
AMC is in the digital assets world. The company allows its customers to pay for tickets and concessions using cryptocurrencies.
AMC now accepts online payments in the form of ether, litecoin, and bitcoin. It had already accepted payments in the form of coins.
Business Insider has an original article.
