The President of the United States, Joe Biden, drove a Hummer EV during a tour of the General GM factory in Detroit, Michigan.
The increase in reservations for the Hummer electric pickup was caused by President Joe Biden's visit to the plant that makes the vehicle.
The number of reservations for the vehicle increased sevenfold compared to an average day, as traffic to the brand's website increased by about 230%. He said the event led to this month being the highest amount of reservations for the Hummer, including a SUV version.
The customer interest and willingness to buy is still high, according to Aldred.
The number of reservations that require a $100 deposit was not disclosed. He said that the automaker has more than 125,000 hand raisers that request information about the vehicle on its website. Most of those will be converted into buyers.
Biden took a tour of the factory with Mary Barra, the CEO of GM, while he was in town. Biden made a number of comments in support of the vehicle during his speech at the facility.
The $113,000Edition 1 version of the vehicle will be delivered by mid-December, according to Aldred. The new flagship truck was unveiled in October of 2020 and the Detroit automaker achieved deliveries on time.
President Joe Biden is in Detroit for a visit to the factory.
This is the end of what has been an amazing journey. It is the fastest program General GM has ever done. This is the world's first supertruck and it is a monumental effort.
The electric range of the vehicles is slightly lower than initially thought at 329 miles.
The lower range is due to the amount of features in theEdition 1 models. He said that the vehicle would have a longer range in the future.
The Infrastructure Investment and Jobs Act and Biden's Better Act were promoted at the event at Factory Zero.
