To see Star Trek actor William Shatner go into space, you'll need to wait a little longer. Blue Origin delayed Shatner’s launch aboard NS-18 by one day due to strong winds in West Texas. Blue Origin stated that rough weather was the "only factor" that prevented Shatner's launch on NS-18. They also noted that passengers started their training today, October 10th.
Shatner's flight has multiple publicity benefits. Jeff Bezos' company is keen to see Captain Kirk reach space. However, Shatner will be the oldest person to complete such a trip at 90 years. Wally Funk, an aviation legend, was the previous record-holder and travelled aboard a Blue Origin flight when he was 82 years. Blue Origin mission vice president Audrey Powers, and two corporate executives, Chris Boshuizen of Planet Labs and Glen de Vries from Medidata are also on board.
Beyond the weather, timing is not a great issue. It will be weeks since an essay about a toxic environment at Blue Origin was published. The essay alleged that there was a reluctance to address sexual harassment and poor attitudes towards safety, the environment, and basic criticism. Although Shatner's flight may create positive buzz, it could also help to cover up issues within Blue Origin.