NEW YORK (NY) - FEBRUARY 21, 2019: Jin, Suga and J-Hope of K-Pop band BTS were seen... [+] during a interview at the 'Today’ Show in New York City on February 21, 2020. (Photo by Jose Perez/Bauer-Griffin/GC Images) GC Images
It's not surprising that BTS appears at the top Billboards Digital Song Sales Chart, which ranks the songs that have sold the most copies in the U.S. each week. They have proven many times that they are able to sell huge numbers like almost no one else in the industry these days. This week, the South Korean rockers return to the summit with My Universe, their collaboration avec Coldplay. It doesn't start at No. 1 because the joint effort was so successful in its initial full frame of availability. It outperforms all other releases by a huge margin.
My Universe debuts at No. My Universe launches at No. The hit also sold tens of thousands via physical editions. It opens at the top of the Hot 100, with 127,000 copies sold across all formats.
BTS' latest digital song sales chart winner sold so well that no other track had a chance. The collaborative cut sold more than all the other songs in the top 10. This grouping includes hits songs by Walker Hayes (Fancy Like No. 3), Elton John (Fancy Like, No. 4), Ed Sheeran, (Shivers No. 5) or another South Korean band's latest success stories.
My Universe debuts at No. The track replaces BTS' Butter at No. 1 on the Digital Song Sales Chart. This bestseller moves up one rung to No. The act now controls the top two spaces. This feat is rare in America, and has been achieved by BTS many times. My Universe sold more than 4x as many copies of Butter this frame than the previous tracking frame. The runner-up cut also sold 22,500 digital copies.
All forms of purchase are taken into account and My Universe is the second-largest 2021 sales frame, behind only BTS' other major hits. Butter sold at least 100,000 copies over eight weeks, making it easily the year's bestselling title. With just under 25% of a million copies sold in eight weeks, Butter was the song of summer. This is a remarkable feat in today's streaming world. Permission to Dance, the follow-up single, entered the race with over 140,000 copies.