TechCrunch is excited to announce that Seth Rogen will be attending TechCrunch Disrupt in September. The movie-star-turned-pot-businessman is speaking on his latest venture: Houseplant, his privately funded entre into the cannabis business.Houseplant was a huge success when it was launched in 2021. It continues to attract a lot attention in the chaotic world of cannabis. Seth Rogen is a great addition to the company's success.Seth is a familiar name. Seth Rogen is one the most prominent stars in entertainment. He isn't shy about using cannabis. The plant is almost a co-star of each of his movies. He now sells different strains of cannabis and lifestyle home goods.Houseplant gained popularity quickly. We have many questions. We want to learn more about Houseplants history and how it partnered with Canopy Growth, the giant cannabis producer. Then there's Houseplants use social media which has been a key factor in its success. What can other cannabis companies learn about Houseplants strategies and tactics? The celebrity angle is another. How does a brand get a celebrity spokesperson or investor?Houseplant is more than a hobby for Evan Goldberg and Seth Rogen. We are excited to have Seth Rogen on our stage answering questions and offering advice. This company has the potential to be a major player in the cannabis industry.Virtual show passes are available now. There are a few pass options that offer discounts for founders, students, and non-profits. Tickets will go on sale September 20, so get your tickets as soon as possible. We look forward to seeing you online.
