This week in growth marketing on TechCrunch ' TechCrunch

TechCrunch's founder recommendations will help you to find the best growth marketing professional to work with. Below are some of our top picks so far.Your recommendations were used to help us find the best experts and have them write our columns. We spoke with Kathleen Estreich, Emily Kramer from MKT1, and Scott Tong, a veteran designer. Demand Curve published two articles.Demand Curve: Email marketing strategies that convert subscribers to customers. Demand Curve is a growth marketing firm. They share their methods for subject line length, three outcomes of an email, and how to optimize each format.(Extra Crunch). Demand Curve: 7 Ad Types that Increase Click-Through Rates The growth marketing agency explains how to use testimonials and customer reactions to give a startup an advantage.MKT1: What startup marketing should look and feel like MKT1, co-founded Kathleen Estreich, previously at Facebook and Scalyr. Emily Kramer, previously with Ticketfly and Asana, Astro, and Carta, talk about the importance and mistakes founders still make in 2021.Scott Tong shared his views on the importance of understanding customers and how companies can work together in remote environments.(Extra Crunch). 79% more leads with less traffic: Jasper Kuria, an expert in conversion rate optimization, shared a case study that explains the CRO techniques he used for nearly 80% increase in conversion rates for China Expat Health. This is a lead generation company.This week's recommended growth marketersWe would love to hear from you if you know of a top-tier marketer.Marketer: Dipti PermarRecommendation by Brody Dorland (co-founder, DivvyHQ).Testimonial: She provided me with an easy-to implement plan that was clear in terms of outcomes and a timeline. It was delivered in one month, and I was able see the results within a few months. I was encouraged to give her larger parts of our content strategy, publishing and publishing.Marketer: Amy Konefal, Closed LoopRecommendation by Dan Reardon, VuduTestimonial: Amy was a driving force behind our growth to a half billion-dollar company. She discovered and capitalized on efficiencies and created a rich portfolio.Karl Hughes, Marketer (draft.dev).Recommendation by Joshua Shulman, Bitmovin.comTestimonial: Karl has a wealth of knowledge in the area of content marketing and growth marketing to developers. Draft.dev's team is among the most skilled in developer marketing. This target audience is often overlooked.MarketerRecommendation by AnonymousTestimonial: They get what you need. We can test different messaging with different personas to learn what works and not so that we can better understand our prospects and users. This is a huge advantage for companies at this stage. Our investors were blown away by these results.