Subscribe here to receive TechCrunch's top stories and the roundup delivered straight to your inbox each day at 3:00 PDT.Good morning, and welcome to Daily Crunch Monday, June 28. What time did you spend on the phone this weekend? Is it too much? It's not a lot. Recent data shows that you likely spent quite a bit on apps. The first half of this year saw a new record for app spending, but the rate of growth is slowing.Extra Crunch is available for purchase this week. You can find it here. AlexTechCrunch Top 3Surgical robots are big business. Today's news broke that CMR, a U.K.-based startup in surgical robotics, had raised $600 million from SoftBanks second Vision Fund as well as Ally Bridge Group. CMR now has a value of $3 billion.Today's news broke that CMR, a U.K.-based surgical robots startup, has raised $600 million from SoftBanks second Vision Fund as well as Ally Bridge Group. CMR now has a value of $3 billion. Etsy buys Brazilian competitor: Today's news also included the purchase by Etsy of its Brazilian counterpart for $217 million. Following the recent Depop purchase, Etsy's Elo7 deal was announced. Etsy seems to view at least some of its growth through an organic lens.Today's news also included the purchase by Etsy of its Brazilian cognate. The marketplace for consumer crafts in the United States is well-known. It was purchased for $217 million. Following Etsy's recent acquisition of Depop, the deal for Elo7 was made. Etsy seems to view at least some of its growth through an organic lens. SpaceX plans to send Starship (nearly) to space: SpaceX's Starship could be heading to space next month, according to the company. Starship, the ship you most likely remember as it exploded during trials, could soon be heading to orbit. SpaceX has had some failures, but that is not what we are blaming. SpaceX used to regularly crash rocket stages during reentry. It now lands them on droneships with regularity. Space tech may require you to explode before you can take off.Startups/VCToday's launch will be about Pittsburgh, the fascinating startup market TechCrunch visited in short order.Pittsburgh's mayor discusses the difficulties of attracting venture capital and the city's startup community. TechCrunch sat down with Bill Peduto (the mayor of Pittsburgh) since 2014.How can you reinvent a city that has been left behind by deindustrialization? TechCrunch sat down with Bill Peduto (the mayor of Pittsburgh) since 2014. The challenges and opportunities in Pittsburgh's startup ecosystem are discussed by VCs: However, the city government is just one part of the bigger puzzle that will build a hub for startups. When it comes to creating a hub for startup creation, investment, and reinvestment, the monied classes have a role to play.City government is just one part of the bigger puzzle that will build a startup hub. When it comes to creating a hub for startup creation, investment, and reinvestment, the monied classes have a role to play. How Carnegie Mellon helps build its startups and keeps them in Pittsburgh.Here's more on today's startup news:3 Data strategies to sell to developersSoftware developers know better than most.Marketing campaigns that focus on dev are successful. However, unless you have the right data and know how to measure it, your efforts won't make much impact.Sam Richard, senior director for growth at OpenView and investor in companies such as Calendly, Expensify, Datadog, and Datadog, suggests that software companies should connect with developers by treating end users as if they were the go-to market side of their team.One example: What if your GTM team surveyed stakeholders who touch revenue to find out what data they use to make their decisions, instead of just pulling analytics from your production databases? How much would you be able to learn if you assigned a product manger to meet their needs, create a roadmap, and create an MVP?Richard advises not to overthink it. It is not impossible to sell to developers, it's just difficult.(Extra Crunch) Our membership program that helps founders and startups get ahead. Sign up hereBig Tech Inc.TechCrunch experts in growth marketingTechCrunch is creating a shortlist for the most successful growth marketers in tech. Please fill out this survey to let us know who you have worked with. Here are some of the great suggestions we have received:Name of the marketer: Dipti ParamarName of recommender: Brody Dorland (co-founder, DivvyHQ).Recommendation : She provided me with an easy-to implement plan that was both clear and achievable. It was delivered in one month, and I was able see the results within a few months. I was encouraged to give her larger parts of our content strategy, publishing and publishing.
