Look 1: Vintage white collared blouse from Sara Berman's Closet via Etsy, Polo Ralph Lauren leather blazer, Elizabeth & James leggings, Shutz shoes, Celine bag, Stems Napa Valley scarf
ATPB: How do you shop? By trend, by favorite brands, based on some specific inspiration?Julia Gall: I love being really girly, but also a little retro, with a touch of school uniform. The 70's is my favorite era. So like: sweaters/blazers/mini skirts/plaid with socks/bows/little flats, boom.
JG: I keep a list on my phone of items that I feel like are missing from my wardrobe when I try to get dressed. This helps for when I have a gift card or go check out a sale so I don't get caught up in anything too crazy. Right now I'm looking for "perfect black pleated skirt, chic hoodie, comfortable black pants, knit sweatpants". I also try to buy quality pieces that have some resale value in case I ever want to sell them again.
JG: A ton. Even with specific pieces sometimes I wear them every week if I'm going through a phase. I wear my favorite jeans once a week at least. But I do like to challenge myself to work out a new way to wear something that hasn't gotten much play in a while.
ATPB: Have you ever felt the pressure to wear something new each day of fashion month?JG: I try to repeat if I can, since I do not have infinite luggage allowance, but most days I'm "out all day" kinda girl, wearing the same thing from 8am until 12am. My schedule is usually pretty packed so I don't ever count on having time to change. After a whole day in an outfit, some clothes kind of lose their magic the second time you try to wear them.
JG: When I was in high school, I never repeated an outfit EVER. It was absolutely psychotic. I was very picky about it. I'm trying super hard to break out of that mentality as an adult. Sometimes I try to be more casual or wear something that isn't too fussy, like jeans and a sweater with a fun shoe. When it works, it's magic. When it doesn't, I just feel weird all day, like it's too casual or a weekend look. It's definitely more about how I feel and less about what everyone else thinks.
Look 2: Vintage white collared blouse from Sara Berman's Closet via Etsy, Chanel cardigan, Citizens of Humanity jeans, Dior bag, Emilio Cavillini socks, Gucci shoes
JG: I used to think it was more about an obsession about what people had and what you didn't have, but I now feel like we're all a bit more wiser to how people obtain things and don't accept it at face value anymore. Showing off designer things no longer means someone actually purchased it. With that said, I think everyone is genuinely excited to see how other people dress and draw inspiration from how everyone interprets fashion.
ATPB: Does the focus on the newest item encourage our followers to invest in pieces that they will wear long term, does it bolster their individuality, will it sustain their joy?JG: I think authenticity needs to be the best policy in all forms of media. Without it, who are we?
JG: Probably none of those things. There are too many options now to create true "covetable" items. The it-bag barely exists now because so many designers have tried to push their own iterations of what they think it could be, but that magic fanaticism can only exist when something really different comes along, not when there are 13 versions of it.
Look 3: Vintage white collared blouse from Sara Berman's Closet via Etsy, Valentino skirt, Gucci x Disney bag, Aera shoes, Chanel bracelets, Nicole Pourchaire Paris headband
JG: I think as consumers, the ball is in our court. If we are not creating the demand, ultimately the industry will produce less. We are responsible for changing the story here, but we need to be satisfied with things we have already and to shop wiser, not cheaper. Fast fashion needs to feel more like fast food to everyone. If you wouldn't put a Big Mac IN your body, then you shouldn't want to put it ON your body either.
ATPB: Can you share some trends that you saw on the runway during FW20/21 which will be around for the next few seasons?JG: I think it's about building a base wardrobe of essentials first and then peppering in the fun pieces and accessories that can stretch your wardrobe further. At Marie Claire, we're constantly talking about what a woman "needs" and really coming to brass tacks about what are the most crucial pieces a woman needs in her wardrobe. If you shift your attention to finding the one perfect piece in each category instead of trendier shapes and silhouettes, you'll see your impulses change and shopping become more of a focused mission.
Imagery by Darrel Hunter @modehunter @darrelhunterphotography Related All The Pretty Birds Fashion & Repeat It Posts: Milan Fashion Week Street Style: Julia Gall Paris Fashion Week: Julia Gall Repeat It: Nikki OgunnaikeJG: One of the biggest takeaways of the season is very chic and classic outerwear. It's about a well-tailored and no frills wool coat that transcends trends. I also saw a ton of skirt suiting, some with sexier details like a side slit or carwash fringe, but it's definitely about a refined, no-brainer 2 piece skirt suit. I know I'll be after both!