170029620 story "Singaporean inventor and tech pioneer Sim Wong Hoo passed away on January 4th at the age of 67," reports Engadget:
Sim may not be a household name these days, but he founded Creative Technology (or Creative Labs in the US), the company behind the Sound Blaster brand of sound cards, back in 1981. Sound Blasters were some of the first sound cards available to consumers, and there was a time when you had to make sure your system worked with them if you wanted to listen to music and play games. Creative became the first Singapore company to be listed on a US exchange after Sim established his business in the US. The integration of sound boards into the board ended Sound blaster's popularity, but the cards provided audio for more than 400 million PCs.
Sim tried to take on Apple by spending $100 million on advertising and marketing in its bid to dethrone the iPod under his leadership. Apple was sued by Creative for violating its patent. After Apple settled with Creative, there were more lawsuits against each other.
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