Plant-based foods investor says her focus is more on teams than taste

Image Credits: Beyond Meat

Lisa Feria is partly to blame for the rise of alternative meat and animal products in your grocery store.

Over the last seven years, Feria has invested in many startups. She and her partners at Stray Dog Capital have invested in many companies. There is an egg

The firm is based in Kansas. Most of the ups and downs have been experienced by Feria.

The share price of Beyond Meat has plummeted over the past year. Oatly has been hit with production problems. Consumers have been cooling off. Demand has fallen and companies have adjusted, with McDonald's stalling the roll out of its McPlant burger.

Feria and other people are still bullish on the sector. In order to find out what she is telling her portfolio companies in these uncertain times, we sat down with her.