Three months after it was released, The Right Stuff is experiencing a lack of users and new downloads. According to The Daily Beast, there has been a huge drop off in downloads of the two companies.
Sensor Tower stated that the app generated 40,000 downloads in September. There were 11,000 downloads from November to December. Appfigures reported that there were 44,000 downloads in October, but only 17,000 have been downloaded since.
We did not hear back from The Right Stuff after reaching out for comment.
The app was promoted by the sister of a former White House press secretary and was co-founded by a former aid to President Donald Trump. The forgotten faces of the Trump age were joined by Mc Entee. The app has been supported by a conservative billionaire. The irony is that the app restricts any mention of gay relationships because of the fact that the man is openly gay.
In its first six weeks, the app had 40,000 downloads and 5000 active users. The figures cited by the firms are in line with that.
Conservative staffers in Washington seem to be just as interested in this app as anyone else. The aide said she didn't know anyone in her circle of friends who used the app. A D.C. staffer told the outlet that a liberal got an invite and was able to troll a lot of people. The app limits the people you meet to a certain distance.
User growth would be limited by the limitations inherent in the targeted audience and design. It could turn off anyone who is slightly more moderate. There is a pre-order popup on the first image you see on The Right Stuff's website. The main marketing push for the app is to be an alternative to all those liberal dating sites, but it is only available on the iPad.
At the recent winter conference for Turning Point USA, the app handed out their "dump your liberal boyfriend" merchandise. If the only people advertising the brand are controversial figures like Kyle Rittenhouse, it will be hard for the brand to succeed.
The app has a score of 2.5 out of 5 stars on the App Store. There isn't a lot of women using it, according to reviews. If women invite their friends, the app will give them a free premium subscription. The ratios between men and women are close to half, according to Mc Entee. Most users are between the ages of 23 and 35, according to him.
The Right Stuff is politically restrictive so it is invite-only. After uploading a picture and posting user info, it doesn't reveal its restrictions. One user complained that he answered a prompt about whether he was at the insurrection and got a visit from the police. The app spokesman denied forwarding user info to law enforcement.