Every day at 3 p.m., you'll get a rundown of the biggest and most important stories from the site. Don't forget to subscribe here.

A bunch of people are studying. Alex read the top reads from the year. "A Deadly Education", Naomi Novik's first book in the Scholomance trilogy, was recommended by both Alex and Amanda, which was how he found out about the books. Christine couldn't put down the song by the artist. It's a good idea to go to your local bookstore and check out some wood paper.

There is a lot of non-book news from techcrunch.

The TechCrunch Top 3

  • Does anyone else miss paper maps?: A gaggle of companies, including Meta, Microsoft, AWS and TomTom, have partnered with the Linux Foundation to form the Overture Maps Foundation to do a few things: develop interoperable open map data and knock Google’s map dominance down a few pegs. Paul has more.
  • Another tool to decipher Salesforce: Too much data, not enough time. Thankfully there is Sweep, a new no-code config tool that can make the data in Salesforce more usable. The company raised $28 million to put companies back in control of their own data, Kyle writes.
  • Going Backstage: Paul also has a story on how Spotify is planning to monetize its open source Backstage project via premium plugins.

Startups and VC

2023 will be a great year for venture and private equity according to Dakotah Rice. You are starting from a new place. The company raised a lot of money to turn accredited investors intoLPs.

As it looks to double down on category-leading companies across the continent, a Pan-African early-stage venture capital firm has closed its fund. The majority of its limited partners in the first close were from Africa.

We have more for you.

Which Instagram ad placement is more cost-effective: Reels, Feed Posts or Stories?

Consumer-facing startups are spending more on platforms to reach customers, but which ad products give the best return?

In a case study based on a site that facilitates bookings for beauty professionals, digital marketer Angelina Liparteliani looked at the different types of posts on social media.

A cost-per-click analysis that shows how she reduced it from 15 cents to 17 cents is one of the highlights of her breakdown.

Liparteliani recommends not chasing trends. If your ad doesn't show results right away, don't give up.

Which Instagram ad placement is more cost-effective: Reels, Feed Posts or Stories?

There are three more people from the team.

The membership program helps startup teams get ahead of the game. This is where you can sign up. You can get a 15% discount on an annual subscription.

Big Tech Inc.

There is an asset recovery tool for unsupported ethereum-based token. She will let you know that in the past, if you sent assets not supported by Coinbase to a user, you would get a message saying the assets were successfully delivered on-chain. There are thousands of Cryptocurrencies that it doesn't support. 4,000 of them were sent to the exchange by the ERC-20 token. It now has a way to help customers.

We have more for you.