The group has 19 members, with Playa Hotels & Resorts joining.

The Caribbean hotel company said it has joined with the aim of increasing its agent relationships to support its trade facing activity.

The brand's agent rewards portal provides online training, live hotel webinars, hotel fact sheets, images, videos and contests, as well as the chance to win fam trip places.

Hanson Travel agent bags won a contest.

Jade Calver, business development manager for Playa Hotels and Resorts, said that they are excited to be partnering with Tipto in 2023 and will be able to hit the road for the first of many agent events in January.

Playa Hotels & Resorts is ramping up activity to promote its product to the UK travel trade at the moment.

It will allow us to showcase our fantastic Caribbean resorts to aid agents in selling them consistently and effectively, and it will bring us face to face with important agents.

Richard Forde, recently-appointed chairman of Tipto, said, "We are delighted to take our supplier count to 19 with the addition of Playa Hotels and Resorts."

"Jade and the team will be a complimentary addition to the Tipto family and we're excited to see them engage with agents at our face to face events from January."

Playa Hotels & Resorts will be supported by Tipto and we look forward to helping the team build strong and meaningful agent relationships nationwide.