In a country with no tradition of wine- drinking and a climate that doesn't favour grape growing, what do you do to develop a wine industry?
In India, innovative producers have adopted a range of approaches, from flipping the grape-growing season to packing wine in cans.
In 1997 no one knew what wine was.
Wine shops were called liquor shops in India.
The problem was more than just a branding issue. The hurdle had to be cleared in order to start.
It took Mr Samant two years to get a licence.
He had to get the attention of consumers who didn't like wine.
Due to an earlier period of prohibition and higher prices, India is not traditionally a wine- drinking country.
The weather is also a factor. The climate is tropical in the base of the company. The temperature can get as high as 40C in the spring.
Mr Samant says that climate is a challenge.
In order to solve this, it was necessary to grow its grapes during the winter and then harvest them at the end of the season.
The technology has improved. It was the first vineyard in India to use refrigerated steel.
Good tropical wines need to be refrigerated. Mr Samant says that it is expensive but that it brings quality.
Persistence has paid off. The company has 1,000 staff and annual sales of 5 billion rupee.
The company just launched its first share sale.
Hundreds of thousands of people visit its vineyard annually.
The stock market for the first time will be sold by Sula later this year. What investors think of the Indian wine market will be the focus of the event.
There are over 100 wineries in India that make wine and fruit wine.
The government of India wants to increase that number. Foreign companies are encouraged to invest in India because of its high tariffs on wine.
The result of an international collaboration is India's third biggest winemaker.
The Secci brothers from Italy joined forces with other brothers from Maharashtra and Delhi.
They formed Fratelli Wines together.
Wineries in India do not follow the same rules as older wine-making countries. The New World wine-making style is more experimental and technologically oriented.
Wine in a can would make a vintner cringe. Mr Bharathi says it will appeal to younger drinkers.
He believes that innovation will pay off.
With an increasingly urban population, wine consumption is becoming a part of the cultural Zeitgeist and with good quality Indian wines on the offering, there is very good chance for India to make a mark on the world wine map.
Entrepreneurs are betting on fruit wines because of India's poor climate.
There is a state in the north-eastern part of India. There are fruit trees that grow well in the lower-altitude parts of the area.
A lot of the fruit goes to waste because of poor marketing.
Tage Rita decided to take action. She began making wine from the fruit.
Naara Aaba is India's first ever organic wine made from the fruit of the same name.
Ms Aaba wanted to revive the local farming community by using the local harvest to make wine and preserve the healthy values of exotic fruits.
The winery has boosted the local economy.
Farmers in the valley have been able to sell their produce. She says that it has provided income opportunities for farmers.
Wine from grapes is different from wine from Zealanders. It takes three to four months to make wine from ripe fruit. Some products are aged for a longer time.
About 50,000 bottles of wine are made by Naara Aaba.
Fruit wines need less time to mature. Ms Aaba says that fruit wines are easier to drink than grape wines.
The social and cultural taboo around alcoholic beverages is slowly dissipating.
He says the outlook is positive.
It's difficult for us to become a global player, as we lack good weather and soils to grow the right kind of fruits to produce excellent wines, but we are nearing a milestone, where Indians are liking Indian-made wines.