Tampax has apologized for a now- deleted "offensive" message.
The company was criticized on social media. Users said it was degrading and sexual.
The brand's values were not aligned with the one they apologized for.
The apology was for a now- deleted "offensive" message.
The US arm of the company made a joke out of the meme. They are in us. The two of us are not the same.
The phrase "you have a better relationship with someone, often in a romantic or sexual sense" became popular online as a way to indicate you have a better relationship with someone.
The people said it was degrading towards women and sexualized women's healthcare.
Sky News reported that others said the tweet was "creepy".
The disdain towards the sentiment continued to rise as the #boycottTampax trended on the social networking site.
The company owned by P&G apologized for their actions. The language did not reflect the values of the brand.
—Tampax US (@Tampax) November 26, 2022
People said they would use alternative brands if they were made to feel uncomfortable after reading the apology.
Women and girls want sanitary products that they can trust. One person said to leave them alone and go and have brand value.
Business Insider has an article on it.
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