There has been a sense that the ship is sinking with the platform's users fleeing to safety. Musk's actions, from mass layoffs to impulsive feature changes, have led to widespread speculation that the service will soon cease to exist due to technical failure, or a combination of the two. One of the internet's enduring qualities is that everything is always changing. Involuntarily, we move from one platform to the next. Our attempts to replace what we have left behind are not always successful. Whether we cobble together a post-Twitter existence across a series of Mastodon and Discord server or migrate our earnest professional posting to LinkedIn, no combination will fully replaceTwitter.

Significant differences will be visible if a long time internet user compares their current online behavior with that of a decade ago. As others die out, new platforms emerge. The final death spiral of Myspace began in 2011. In the mid-2010s, a number of ownership transfers led to the downfall of the site. Some platforms become obsolete when they are replaced by better alternatives or duplicated by a competitor. We can either age out of certain platforms or simply exhaust their possibilities.

There are a few platforms that have remained vital for the entire social media era. Suddenly, relative stability is in danger. It's unlikely that a full shutdown will take place. The age-old question of where to go next is still unanswered for those who are serious about quitting. How does one reassemble the benefits of all of the various platforms and apps that make up the social networking site? What were the most important features of the micro-blogging site? It is estimated that nearly a million users left the service in the first week after Musk took it over.

Tech workers decamp to Hacker News, academics set up a series of Mastodon instances, and underemployed TV writers begin to overlap.

The incompleteness of any single replacement is highlighted by Read. A regression to the past is implied by many options, such as message boards and radio. Mastodon, a federated network of self-hosted social network services, has emerged as the closest direct replacement, but it lacks the same cultural centrality and will probably not attain it someday. Everyone important seems to gather at once, and consequential things happen there as a result of its perceived status as a Digital Public Square. Mastodon isn't likely to duplicate that.

It is tempting to believe that the market will quickly provide adequate replacements for tech products that decline or die out, but it is difficult to recreate the specific bundle of features, users, and content that a major platform likeTwitter offers. Other solutions, like RSS, were able to do what Reader did, but they were not integrated into the platform, which was a big source of Reader's usefulness. People still mourn over the fact that no real replacement was ever created.