Christopher Nolan, director of Inception, Interstellar, and a trio of Batman films, met with Zink in the year 2000. Zink took on the task of improving that situation as a personal challenge, after Nolan complained about how terrible home TV sets made his movies look. He reached out to many film industry experts to find out what made their work look better on TVs. All of those settings should be turned off.
Zink says that there is no reason not to switch into Filmmaker Mode.
Motion smoothing, brightness and contrast are eliminated in Filmmaker Mode. The video can be played on your screen without being corrupted.
It is one thing to get a group of creative people to push for a feature that enhances their artistic visions. It is one thing to tell a dozen TV manufacturers that the settings they use to market their products are bad for movies. Zink flew to meet with manufacturers to convince them that his way was better than what their marketing teams had created.
It was a hard sell. TV manufacturers have built-in settings for their TVs. Cinema Mode, Movie Mode, and True Cinema all have a different name. Users are befuddled when companies call the same thing different names. Chances are you won't bother to change the settings to make the picture look better if it looks good.
The chair of the UHDA promotions working group says that companies need to do that to distinguish themselves. Some things in the industry need to have some sort of synergy.
A number of manufacturers got on board. Filmmaker Mode is built in to all of the TVs, and support is growing with each generation. It's easier for viewers to find the feature because it's the same name across devices. Some streaming platforms are going further.
When you watch a movie, a compatible TV set can be forced to switch to Filmmaker Mode by the services. Zink hoped the setting would be easy to change. It is also liable to make some people angry. Some people will object to having their picture settings changed. If the feature makes the image look how it is supposed to, it still takes control out of your hands and gives it to a company that decides what is best for you. Some people might not like how Filmmaker Mode looks.
There are demo graphics.
I was given a demonstration of Filmmaker Mode by Zink. He used the setting on the wall-mounted TV to show the difference between the two movies. Christopher Nolan directed the film. The picture became dimmer when Zink turned Filmmaker Mode on. The colors became washed out. There was no motion smoothing or high frame rate when the characters were moving. It was easier to spot the judder in the dark room thanks to Filmmaker Mode. When the saturation and frame rate are higher, the picture won't pop off the screen the way it does when it's in a dark room. It might feel like Filmmaker Mode is making what you're watching look worse if you can't control your lighting settings.
Wilcox said that Filmmaker Mode made the image look better. Willcox doesn't like companies forcing consumers to watch things a certain way. For most consumers, it's a benefit.
Filmmaker Mode uses ambient light sensor in TV sets to adjust the image to different lighting situations. The goal is to make the room appear brighter. It's possible to turn Filmmaker Mode off yourself with the help of the streaming services.
Filmmaker Mode is similar to ordering a steak at a restaurant, says Zink. A good steak should be cooked every single time, just as a steak medium rare should be prepared every single time. It is possible to order it well done, slop a little sauce on it, or ruin it. The chef doesn't want you to eat it in a different way.
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