EU competition chief says Elon Musk's push for paid Twitter verification is 'completely flawed'

Europe's competition chief told CNBC that Musk's idea for a subscription model was completely flawed.

Margrethe Vestager, executive vice president of the European Commission, told CNBC that her business model is flawed if you have imposter accounts.

To be certified as being who you are, you have to pay. She thinks the business model is flawed.

The blue check, a tool previously used to verify the identity of politicians, journalists and other public figures, is now available for Blue subscribers.

The service will be re-launched on November 29, according to Musk. The feature was paused after a wave of users started to impersonate verified accounts.

She remembers getting the blue check mark. I don't think I've impressed my daughters as much as I used to. She acknowledged that it remains to be seen how useful the tool will be.

Before any decisions are taken, we need to see how this develops.

When contacted by CNBC, a person from the company was unavailable.

The need to comply with European rules has been warned by several European officials. In the last few years, the EU has strengthened its laws to protect users.

The Digital Services Act, or DSA, which entered into force as of Wednesday, instructs Big Tech on how to keep users safe online.

Executive Vice President for A Europe Fit for the Digital Age Margrethe Vestager spoke to CNBC in Brussels.

She denied that her team was on a collision course with the firm's chief executive, despite the fact that the revised rulebook made her more comfortable in monitoring developments across Big Tech.

We are not on a collision course with anyone because we consider ourselves a mountain.

People need to trust the services that are being delivered. The features on the platform that suggested users read a news article before they share it and direct users to official information on Covid vaccines were things that I appreciated.

A lot of these things make the social platform more trustworthy. She said that she was sad to see that the people who ventured these innovations seemed to have no say.