Payload, which develops a headless open-source content management system, has raised $4.7 million in a seed round. A number of angel investors are also included in the list.

Payload puts its focus on developers. The team behind the platform argues that typical app frameworks give developers the tools to create their back-end but not the user interface they would need to manage their content.

The image is called payload.

Content management system is a swear word to developers. The assignment of an engineer to a project is less exciting. They want to avoid obstacles, write code and build things they are proud of, but existing content management systems get in the way of that. We are going to give talented engineers a tool they can trust to build critical content infrastructure.

The team decided to build something more akin to a framework than a pure headless CMS. To get started, developers describe their configuration for Payload in typescript and the service creates a Mongo database, sets up REST and GraphQL, handles file storage, authentication and access control, and creates the adminUI, which defaults to a clean, minimalist look.

The company is in the middle of its first launch week, a concept that seems to be making the rounds among startup. The plan is to expand the team and invest in the open-source community after the team raised its first funding round. The company plans to launch a managed service called Payload Cloud that will be used to power its monetization strategy and as a hub for the deployment of Payload apps.