Some people are looking for an exit following the drama at the micro-blogging site. The open source Mastodon has seen strong gains in the last few days. After more than half a million users joined the network since October 27th, Mastodon had topped 1 million active users. Mastodon isn't the only app making money from the turmoil on the micro-blogging site.
Sensor Tower analyzed the growth of social apps after Musk became CEO.
In the 12 days following the acquisition, Mastodon has seen more downloads than it had in the previous 12 days. The app was installed one million times in October and November, up from 15,000 in the previous 12 days.
Between the two periods, Metatext and Tootle grew from less than 1,000 to 19,000 and 7,000, respectively.
The other networks are seeing an increase in app installs.
Between the two periods, the U.S. app installs grew from 47,000 to 92,000 The global installs grew from 170,000 to 300,000.
The image is from the sensor tower.
CounterSocial grew from 24,000 installs in the U.S. to 24,000 in the 12 days after the acquisition.
Data.ai sliced the data in a different way. It looked at the worldwide download growth of various social apps during a seven day period after the acquisition.
The gains made by Mastodon and CounterSocial in terms of the growth in global installs were confirmed by its data. CounterSocial grew 1,200% its analysis found.
Data.ai looked at the charts of the app stores and found that a number of other social apps were experiencing bumps.
These included David's disposable, nFollowers, CocoFun, Substack Reader, Tribel, and Tumblr. Substack launched a new discussions feature that allows writers and their audience to engage in threaded chats. In one meme, Dispo celebrated how Musk doesn't own the Dispo app
Data.ai is the image's credit.
This isn't to say that the drama hasn't been good for the social network. Some people have recently installed the app after the acquisition.
Sensor Tower saw a 21% increase in its look at the slightly longer time frame after the acquisition. In the 12 days after the acquisition, there were 7.6 million global installs and $502,000 in consumer spending, an increase from 6.3 million installs and $303,000 in spending in the previous 12 days.
The consumer spending numbers should be taken with a grain of salt as the launch of the service was put on hold after just a few days. There is no reason to believe that there is a significant increase in demand for the subscription. The data will arrive. It shows that Musk is able to market things to his fans and that they are interested in what is happening with the products.
The image is from the sensor tower.
Not everyone is happy with the changes that have been made to the social networking site. In the reviews on the App Store, some users took out their anger over the acquisition.
According to data from Sensor Tower, the app saw a spike in negative ratings on November 5, 2022.
We know that this isn't the biggest surge of negative reviews. There have been incidents that have caused bigger bumps. The number of one-star reviews on January 9, 2021, was over 800. After the new timelines were rolled out, there was a surge in March of 2022.
The biggest spike in negative reviews this year was on October 28th, when Musk's deal was finalized.
The Israel-Palestine crisis in May 2021 resulted in the highest volume of new negative reviews.
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