The blue check was a signal that the account had provided information about its owner's identity and was available for purchase. The gray checks that indicated that the account was official was rolled out yesterday. The checks had been rolled back.

Did you know that you have all that? It's great. The gray checks are back after a lot of fake and unsafe behavior from the blue checks.

The new-old gray checks are used by brands such as Coca-Cola. Musk said that there are too many Blue checkmarks.

The checks that have been causing havoc by mimicking brands such as Nintendo, Eli Lilly, andTesla were not paid. When he gets rid of the gray checks, Musk said a blue check will be the "great leveler." Esther Crawford said earlier this week that the gray checks would return with a focus on government and commercial entities.

Screenshot of a Nintendo tweet with both the blue verification check mark, and the grey “official” check and badge.
A Nintendo imposter went viral on Wednesday.

Screenshot of The New York Times’ Twitter profile, with the grey official check.
It’s also returning to media outlets like the New York Times, Ars Technica, and Wired.