Disney+ reaches 164.2M subscribers as it prepares for ad-supported tier launch

The total number of Disney+ global subscribers increased from 152.1 million in the third quarter to 164.2 million in the fourth quarter. It was expected that the service would gain more than 9 million subs.

The total number of subscribers to Disney's streaming services increased in the fourth quarter. The company's performance was in line with expectations.

Disney added nearly 57 million subscribers this year for a total of more than 235 million, and the company had some of its best stories yet.

The company overtook its rival for the second time in a row.

Disney lowered its guidance for the global Disney+ subscriber total last quarter. Up to 260 million was the previous target.

The number of subscribers increased slightly to 24.3 million. The total number of subscribers increased from 46.2 million to 47.4 million.

The company fell short of expectations for total revenue. Disney is expected to report a 15% increase in revenue to $21.3 billion. The direct-to- consumer division lost money.

Disney+ will achieve profitability in fiscal 2024 if there is no significant shift in the economic climate.

Disney+ soars to 152.1 million subscribers after adding 14.4 million in Q3

Disney increased subscription prices for Disney+ and other plans as they look for more ways to make money. The cheaper ad-supported version of Disney+ is expected to launch on December 8.

Disney+ is testing an exclusive merch shop for subscribers, which could be a new revenue source for the company. The test allows Disney+ subscribers in the US to buy exclusive merchandise and early access to products from brands like Star Wars.

The company is looking at ways to reach new people. Disney+ has become the exclusive international home for new episodes of Doctor Who in more than 150 markets, including the US.

In September, the streamer launched its first augmented reality app that connected to Disney+ content. The companion augmented reality app for Apple's mobile device can be downloaded to watch an extension of the short film on the small screen. We think that the company will add more augmented reality features in the future.