According to a report from The New York Times, the launch of the Blue subscription will be delayed until after this week's elections. According to an internal memo, a manager working on the project decided to move the launch of the release to November 9.
The ability to post longer videos, as well as the ability to pay your way to verification, were some of the perks of the new Twitter Blue. Anyone can get a verified checkmark if they pay for Blue, sparking concern over whether users will be able to tell real accounts from fake ones.
As verified users posing as politicians have the potential to cause confusion, these concerns have only grown. Before Musk took over, notable figures were given verified checkmarks to prove their account belonged to them. Users with parody or unofficial fan accounts were not allowed to obtain the badges. It's not clear how Musk will address users who impersonate others on the platform, but an "OFFICIAL account" label for notable users, as spotted by app researcher Nima Owji, could be a part of that plan.
Musk originally wanted employees to roll out Blue with verification by November 7th and threatened to fire them if they didn't meet the deadline. The changes were rolled back after the app was updated on Saturday with mentions of the new Blue subscription. Esther Crawford, a product manager at Twitter leading the project, said the features are coming soon, but never said when they would be launched.