Elon Musk, the owner of Twitter, is pushing for a harder-driving culture at the company.
Elon Musk, the owner of Twitter, is pushing for a harder-driving culture at the company.
Carina Johansen/Getty Images

There is a lot of change and a lot of chaos after the Musk train rolls through.

The will-he-won't-he saga came to an end last week, but employees at the company have been anticipating it for months.

The degree to which they have been proven correct seems to have surprised some. The current work culture is a free for all, with some people desperate to get in on projects dubbed "Elon critical" as others are openly applying for jobs and preparing for interviews.

We've put together a full timeline of the events surrounding Musk's first week at the micro-blogging site. From the billionaire busting into the company's San Francisco headquarters holding a bathroom sink, to demanding 12-hour workdays and new products to spar with celebrities, changes to the company have just begun.

A picture of Elon Musk from the shoulders up. He's wearing a black t-shirt and clasping his left hand to his head with a calm expression on his face.
Elon Musk.
Adrees Latif/Reuters

The uncertainty of the weekend reinforced to the workers that a new culture was in place.

As department heads continued with stack ranking and handing off lists of workers to be let go, engineers spent the weekend completing new coding projects in "sprints." It was not something I've seen in my career.

Insider saw notes from directors and managers that urged people to work at a "maniacal" pace and pitch Musk on new ideas. They made it clear that anyone on a critical project was expected to work 24/7.

According to a note seen by Insider, work on Musk's projects began being done in 12 hour shifts around the globe. 84-hour weeks, or working 12 hours a day seven days a week, were expected.

Elon Musk, Stephen King Britta Pedersen / POOL / AFP / Lou Rocco/Disney General Entertainment Content via Getty Images

On Tuesday, Musk added to his feud with one of America's top authors by publicly feuding with a celebrity.

The billionaire took a shot at the author after he said he wouldn't stay on the platform if he had to pay. If the policy was put in place, the horror writer would be gone.

King said that he should be paid.

Musk said we need to pay the bills.

The cost could be as low as $8 per month. He said that the verification fee is the only way to win the war.

The richest man in the world described the system as a way to defeat the current system.

There were many people unhappy with Musk. A lot of executives and advertisers have left the micro-blogging site. The chief marketing officer, the chief customer officer, the head of people and diversity, and the head of product all left the company in recent days, according to Insider. According to a report from Insider's Lindsay Rittenhouse and Lara O'Reilly, advertisers are considering pulling out of the social network.

The Twitter logo is seen on a mobile device in ths illustration photo in Warsaw, Poland on 30 October, 2022. Twitter is losing its most active users according to research done by Reuters. Despite the most impactful tweeters making up only 10 percent of the monthly users they are together responsible for 90 percent of all tweets and around half of the company's revenue.
Twitter Losing Its Most Active Users
(Photo by STR/NurPhoto via Getty Images)

Thousands of employees were notified that they had been laid off.

The people left standing at Twitter received a different email that promised more answers in the weeks to come.

The email said that "Elun has spent time with a number of employees, customers, partners, policymakers and users." He wants to communicate his vision for the company soon.

The company's social media feeds were filled with farewell messages from departing employees.

During an interview at the Baron Investment Conference, Musk said that the company was facing serious revenue challenges before it was acquired.

Musk didn't comment on the layoffs but instead blamed activist pressure for a loss in advertiser revenue at the social network.

The billionaire said they were trying to destroy free speech.

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