After Musk tried to assure advertisers that the platform would not descend into chaos, West threw more fuel on the fire by using the n-word.
The social media platform could be turned into a "free-for-all hellscape" if advertisers are not reassured.
Musk blamed activist groups for the drop in revenue since he took over the reins of the company.
He said that the activist groups are trying to destroy free speech in America, even as he said that he has done nothing to change the moderation of the micro-messaging service.
West said he was starting to think anti-Semitic means the n word.
.”West, who legally changed his name to Ye, has lost his billionaire status after making antisemitic comments and has been blocked from several social media sites.
As of Friday, General Mills, Pfizer, Volkswagen and Mondelez International Inc. pulled their ads from the site, with Ford and General GM saying they will refuse to buy ad space on the site until they have a better idea of the platform's future.
Musk wrote an open letter to advertisers days before he took control of the company, saying that he would not allow the platform to become a "free-for-all hellscape".
The Network Contagion Research Institute found a 500% increase in the use of the n-word after Musk's acquisition.
Musk said last week that he plans to create a "content moderation council" to determine which users could come back to the platform in a "clear process" that would include input from the "Civil Rights community and groups who face hate."
Since he announced his $44 billion offer to buy the company in April, Musk has criticized the moderation policies of the platform, saying that they should allow all legal speech. He told advertisers last week that he wants to try to help humanity by making it a common digital town square, while also saying it's essential that ads on the site are relevant. Just before Musk completed his acquisition of the company, his stock price dropped to $145.25 per share.
The workers filed a class-action lawsuit against the company, accusing it of failing to give 60 days notice before mass layoffs. Half of the company could be affected by Musk's layoffs. He let go of three executives in his first move as CEO. Musk took over and the chief customer officer quit.
Musk will decide whether to lift the ban. In May, Musk said he would bring the former president back to the platform, where he attacked critics. A permanent ban on his account was imposed due to the risk of further insinuation of violence after he made false claims about the 2020 election. Even though there was no evidence to support the claim that hydroxychloroquine was an effective treatment for Covid, some of Trump's posts were hidden. At the Future of the Car event, the CEO of the two companies argued that the ban on Trump's account was stupid and morally bad. After Musk announced his bid for the platform in April, Trump told CNBC that he wouldn't return even if Musk lifted his ban.
Musk has previously said that banning accounts permanently undermines trust and could bring other banned accounts back to the site.
The workers are over the sudden mass layoffs.
Here are the other companies that are rethinking their ties after Musk's sale.
General Mills and Audi paused their ads on social media because they will be watching the company's direction.
Musk acknowledges trying to back out of the deal, but says nothing has worked.
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