The recovery of the Meetings, Incentives, Conventions and Exhibitions (MICE) industry in Singapore is being helped by an enhanced In Singapore Incentives & Reward (INSPIRE) Global 2.0 programme.

The city of Singapore has reopened to fully-vaccinated travellers and the event capacity limits have been removed. The industry is expected to recover fully in the next few years, thanks to a strong line up of events in the years to come.

The INSPIRE Global programme has been expanded to include new and exciting dining, attractions, themed tours, team building and retail experiences in Singapore. The number of complimentary experiences that delegates can enjoy has increased from 54 to 80.

Business people are eager for the chance to meet and network in person again. Yap Chin Siang, deputy chief executive, said that the recent easing of border restrictions puts the MICE industry in good stead. We hope that INSPIRE Global 2.0 will encourage visitors to enjoy all that Singapore has to offer and we look forward to welcoming more business travellers and delegates to our shores over the next few years.

Unique SG experiences

There are a number of unique Singapore experiences that qualified groups will be able to choose from. The INSPIRE Global 2.0 programme has exciting health and wellbeing experiences.


There is a tour called the SPR MRKT.

The brand is known for its mission of conscious dining. They are known for supporting local communities through retail and commission artwork.

There is acurated dine-in experience after the SPR MRKT experience. In a 60-minute yoga session, you can practice stretches to strengthen your body. Then go for a dinner with some of the menu options from SPR MRKT.

Incentivising a walkabout of Dempsey Hill is one way to add a tour experience to the group.

  • Blk 44 St. George’s Church
  • Cricket Ground
  • Blk 72 Tanglin Military Hospital
  • CMPB Parade Square
  • Former Dempsey Clubhouse

The Halia is in a garden.

The Ginger Garden of the Singapore Botanic Gardens is a great place to host a reception. Halia has a ginger-themed drink and three-course meal that serves fresh seafood from sustainable sources.

You can climb on top of the tree.

A reception can be held on top of the tallest tree. This complimentary experience includes admission to Supertree Observatory and exclusive weekday usage of Supertree Observatory for a private event for 4 hours. The Gardens by the Bay Souvenir & Gardens will be given to guests.


It's possible to make your signature scent with scentopia.

Creating custom fragrances that reflect your perfume personality and your signature perfume in Scentopia is one of the educational activities you can learn about.

The planting for the future is done by the Sentosa Development Corporation.

Sentosa is the first island destination in Asia to win the Global sustainable tourism council certification.

While on Sentosa you can discover the local flora and fauna and learn how the island is kept green. If you want to green the island, you need to get your hands dirty.

Sunset Cruise

There is a Sunset Sail in Singapore.

While basking in the warm glow of the Sunset, you can embark on a journey of discovery in the Singapore Harbour. You can see nature and Singapore's city lights in the evening. The maritime guides can show you facts about Singapore's efforts to conserve the marine environment. You can listen to stories of Singapore's Southern Islands (Kusu Island, Lazarus Island, St John's Island, Sister's Island) and eat a delicious bento dinner that will leave you satisfied.

The INSPIRE Global 2.0 programme requires groups to have at least 20 foreign delegates and stay at least three days in Singapore.

Supertree Observatory

Other assistance schemes

Business events can be hosted in Singapore. There are a number of assistance schemes offered by the STB to support planners and event organizers.

Through the Business Events in Singapore (BEiS) scheme, eventOrganisers will receive tailored support such as help in securing venues, introductions with leading government agencies and business partners, marketing and publicity support, as well as assistance in hosting impactful sustainable events Funding support will be based on the scope and merits of the project.

Singapore Airlines, Changi Airport Group, Jet Quay, Star Hub, NET are some of the partners of the SMAP that will give exclusive privileges to event planners.

Take advantage of the many assistance schemes for event organizers in Singapore.

You can learn more.

Singapore Tourism Board (STB)