Sources told Rolling Stone that a number of trademark applications were filed under the names "Yecosystem" and "Yeezyverse."
There are 13 different sets of protections for items and services, including branded food and beverages, retail stores, and an online presence bearing Ye's name.
The rapper's vision for a "self-sustained enterprise" includes branded homes in addition to stores and food items.
A source tells Rolling Stone that the first community formed around the West brand will open as early as next month. The "self-sustained enterprise" would contain enough branded businesses to pay its own expenses and act as a small city run by West's brands.
West has already started his own PreK through 12th grade school with plans to expand to a university.
According to Rolling Stone, he's trying to do shit that people couldn't even imagine. He came from a good place. His goal is to have a good impact on the world by everything he does.
In response to recent comments made by the musician and fashion designer, brands have severed ties with him. Ye teased in a CNBC interview last month that he would allow West more complete creative and legal control over business dealings.
Representatives for West didn't reply immediately.