Lionel Messi, the Argentine professional soccer/ football player who is widely regarded as one of the greatest players of all time, is to make a push into technology investing via a new vehicle that will be shepherded by two Silicon Valley vets.
There is a new partnership between the player's Messi Group and Silicon Valley executives.
The Messi Group is based in San Francisco and will act as the main vehicle for Messi's investments in sports, media, and technology around the world.
Play Time will be looking into taking stakes in sports teams and investing in football technology.
Matchday.com is a still-stealth-mode games studio that plans to launch before the World Cup in November. It made its first seed-stage investment in AC Momento, which sells match-worn football shirts.
Messi said that he was excited to extend his roots into Silicon Valley and that Play Time would collaborate with daring entrepreneurs from all over the world. Play Time will have a positive impact on the world if it succeeds. The team and partners have my trust.
The co-founding and chief executive of Play Time will be a man. Hoodline was a local news platform that combined machine learning with on-the- ground reporting. Viki, an entertainment startup he co-founded, left for $200 million. He was named the company's first Entrepreneur in Residence in 2016 after joining the corporate board.
A strong bridge between football's 5B fans and technology is the first thing we're going to build.
He will co-lead Play Time with a merchant bank and a seed stage fund.
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