Kids will not be allowed to go live on TikTok, and streamers will only reach adults.
New age gating methods and creator tools are some of the changes that TikTok has made. One of the ways creators make money on the platform is by allowing people over the age of 18 to send and receive tips. Only users over the age of 18 will be able to host a live stream.
TikTok constantly works to evolve the safeguards it puts in place to protect users and creators.
It will soon be possible to target adults only for streams that are more appropriate for an older audience. Users can access livestreams on a separate Live feed from the user's ForYou page. According to TikTok, adult-only streams could be used for things like comedy routines or when creators want to talk about life experiences that they don't want kids watching.
The people have figured out how to play the system.
TikTok Live is becoming a core part of how creators use the platform and how they make money. ByteDance, which owns TikTok, was partnering with agencies who train creators to host livestreams and prompt viewers to tip them, according to a report last month. Rest of World states that revenue from virtual gifts is split between TikTok and the agency.
People have figured out how to game the tipping system. When Russia invaded the country, livestreams profited off of fake footage from the country. Syrian families in refugee camps were going live to beg viewers for tips in exchange for equipment to host streams, according to a report by the British Broadcasting Corporation. TikTok profited even though the company said the content wasn't allowed. TikTok said it would take action against beggars.
New tools for creators were announced by TikTok. It is now possible for creators to go live with up to five guests. TikTok will be sending hosts a reminder to add blockedKeywords and suggesting other words they might want to use in their broadcasts.