The mobile app for fintor makes it easier for non accredited investors to invest in real estate. It just raised a $6.2 million extension funding round from its existing investors.
According to Farshad Yousefi, the latest round values the company at $80 million. The company says it has raised $9 million from investors.
The company is qualified to give investors fractional shares in its properties. Yousefi explained in an interview that it does this by issuing shares of limited liability companies.
Yousefi and his co-founder Masoud Jalali started the company to address a growing demand among Gen Z and the younger generation to invest in real estate, an asset class that has often been out of reach for everyday investors.
Yousefi says that the company allows its customers to invest in properties with as little as $5. Yousefi said it plans to enter 20 different markets by the end of 2022.
Yousefi hopes to build a real estate platform that will allow investors to buy and sell a wide range of properties.
It is a competitive market, with companies such as Landa, Nada and Arrived homes, all of which are trying to make it easier for people to invest in real estate.
Yousefi pointed out a few things that help make it stand out.
After the properties have been listed on the platform for more than 90 days, there is a secondary marketplace where individuals can place bid and ask trades on properties.
Yousefi highlighted the second differentiator, which is the focus on real estate literacy, which is targeted to the Gen Zs and millennials who comprise the target customer base. The app teaches users how to analyze real estate deals.
Yousefi said that fintor wants to stay lightweight. He explained that the companyOutsources its property management function to an external provider By outsourcing property management, the company can focus on its core mission of making acquisitions with strong returns and fractionalizing those assets to investors.
Yousefi said that he's not concerned about competition because of the newness of the niche. He said that other companies are helping with the mission of educating people on what fractionalized investing really is and spreading the word that it is available for real estate properties.
Landa is not viewed as a competitor by me. Yousefi views the stock market and thecryptocurrencies as competitors.
Hustle Fund backs Fintor, which wants to make it easier to invest in real estate
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