Virgin Atlantic wants the government to rethink after the mini-budget because of the collapsing pound.

Even though it believed its own bookings would hold up, the airline's chief executive said the economic situation was hurting consumers and it was worried.

Weiss said the airline had converted its sterling holding into dollars, a smart financial position that was now worth a lot of money and was protecting it from currency shocks. The majority of its outgoings are in dollars.

The prime minister should take a difficult decision to boost the pound after the chancellor announced that the tax cuts would be financed by borrowing.

Speaking at a press conference in London, he said that the weakness of the pound was hurting not Virgin Atlantic but the economy and it was hurting consumers.

The message to government is clear to me. You need to take a more difficult decision to reverse the declining pound and ensure that this country is not left with unsustainable perceived weakness in international markets, which in turn will impact interest rates, impact consumers, impact mortgage rates, impact the entire economy.

Everyone in this country is concerned with the economic environment in which we operate.

Weiss said that leaders should be willing to reverse course if something doesn't work.

He said that if this is the response to your decisions, then reversing is a good idea.

We don't have to be at the bottom of the pile because we have the worst performing currency in the G.

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According to Weiss, sales to US-based customers have grown to about 30% of Virgin Atlantic's overall revenues since its joint venture with Delta.

Weiss said the UK was on sale for inbound tourists with the pound almost at par with the dollar. If you want to see the new King for half price, Virgin Atlantic is the best place to go.

Virgin plans to use its new A330neo plane to launch a new route to Tampa from London's Heathrow airport.

After years of speculation, Virgin has decided to join the SkyTeam airline alliance. The airline said it would open more routes.