The head of marketing is leaving the company, just weeks after a broader executive shake-up.
The last day of Dara's employment will be October 4th. She was in charge of marketing and membership after Kevin Cornils left the company. John Foley left his position as board chair earlier this month after co-founding the company.
McCarthy has been working to revive the company's struggling business and increase cash flow by growing subscription revenue since he took over as CEO. As it works to expand its customer base and win back the confidence of investors, Peloton's losses have been mounting as it tries to recover from the early days of the Pandemic.
The senior vice president of marketing, communications and membership oversaw the introduction of a rowing machine and a bike rental program. She oversaw the expansion of the company and its partnerships with athletes.
During her time at the company, Peloton has become one of the most beloved and culturally relevant brands and has grown from over 2.6 million to over 6.9 million members.
He will be taking on the role of chief marketing officer at the software company. The new position of chief marketing officer will be filled by Peloton.
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