Photograph of Georgia Gadsby March sitting on a chair resting her chin on her fist in front of a neon sign which reads Unearth PR
Georgia Gadsby March eventually left her toxic job in April 2021 after three months of "quiet quitting."
Georgia Gadsby March

The as-told-to essay is based on a conversation with Georgia Gadsby March, co-founder and head of PR at Unearth PR. The concept has been covered by the mainstream press. The story on coasting culture was published by Insider. For clarity, the following has been edited.

A retail company hired me as a marketing assistant. I was given a lot more responsibility than the job advert said I would be given.

I was asked to manage millions of pounds worth of budgets. The person in senior leadership had a lot of work to do. I was only paid a modest salary because of the hours I worked.

There was no thought to the workload and the targets were ridiculous. I felt like I had no choice but to do the work. Senior management would call me at the weekends and on vacations. This was expected of the role.

When I was earning a low salary and not being compensated correctly, it had a big impact on my life. I didn't have enough money to pay my bills.

It was always thought that if you worked hard, you would get a promotion or pay rise. There was no chance to move forward. The company took advantage of people.

The company didn't have enough money to compensate me for the extra hours. I felt like I had to quit. Either do that or work 60 hours a week. I was not prepared to do it anymore. Quiet quitting was a way to get my power back.

I was very direct about my decision to quit. I told my manager that I didn't want to work at that standard anymore. Companies can't force you to work over your contracted hours, so they didn't have a leg to stand on.

You don't care anymore when you quietly quit. I spent half an hour in the break room talking to my colleagues. I would let the phone ring several times before I answered it.

After three months of quiet quitting, I was able to start my own business. I started a brand awareness agency with my wife after working for a company that gave me a lot to learn. I'm going to start my own business in April 2019. I made money for myself by taking back my power.

They couldn't say anything about why I was leaving at 5 pm or why I went for a long lunch when I was gone.

I would either respond to emails or get back from lunch five minutes late. It wasn't the end of the world when I met the minimum requirements of the job, because it was PR, not ER.

Quiet quitting is good for workers who feel under appreciated. I don't think it's a good idea if you want to have a long career at the company and you also want to be promoted.

It can be a way to establish healthy work-life boundaries if you're working hard and don't get paid more.

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