It may be difficult to keep the most popular streamers on the service.

On Wednesday, the company said it would reduce the subscription revenue it shared with some of the biggest streamers on its service.

In order to keep streamers from streaming on other services, the company lifted its own exclusive agreement.

Like movie stars, well-known creators are the main attraction on twitch.

"I know they have to make money somewhere, but this just seems like a bad business decision," said Amouranth, a streamer who has almost six million followers and almost 15,000 subscribers. The platform is not appealing to streamers.

The situation for this article was not discussed by executives.

Some streamers are protesting against channels that promote gambling as the company rolls out a new revenue sharing plan. The company announced on Tuesday that it would prohibit the streaming of gambling sites that involved slots, roulette or dice games that were not licensed in the US

In the first half of the year, people watched over five billion hours of streams on the service. The internet's second-most popular service topped out at over one billion hours.

ImageStreamers also protested some Twitch channels that promote gambling.
Streamers also protested some Twitch channels that promote gambling.Credit...Christie Hemm Klok for The New York Times
Streamers also protested some Twitch channels that promote gambling.

The video sharing website is pushing for a bigger audience. It has signed three popular streamers to exclusive contracts.

The ban on exclusive content was lifted after two of them left. Premium deals are agreements that give streamers a larger cut of revenue than other streamers.

Premium partners get a 70 percent cut. Dan Clancy said in a post on Wednesday that they would get a 50 percent cut on the first $100,000 they make over a year.

The streamers on the platform get a cut. The service stopped offering premium deals more than a year ago and is trying to bring them in line with the rest of the service.

Mr Clancy said in the post that they don't believe it's right for those on standard contracts to have different revenue shares based on the streamer. All streamers would be on the same terms.

The change won't take effect until June 1 and those on premium deals won't see their cut change until their contracts are up for renewal

The high cost of streaming video through its cloud service provider, Amazon, made the change at least partly.

Ms. Siragusa said that she had already discussed the possibilities of streaming with other companies and that the new revenue-sharing terms may push her closer to a move.

She said that the new changes might push everyone over the edge. Why not work with other companies?

Mr. Clancy stated in his post that popular streamers could recover lost revenue through the company's advertising service. Ms. Siragusa said this was not as attractive as subscriptions.

She said that ads made the audience mad. It might be more profitable for twitch. For us? It is not a good idea.