Flo has released a new "Anonymous Mode" setting that allows users to access the app without their name, email address or technical identification being associated with their health data. Flo promised the mode would be released soon after the Supreme Court overturned the Wade decision.
On Wednesday, the company launched a new setting for all users. Flo says that the new setting will be given to the users of the mobile device.
Activists and privacy advocates warned users of period tracking apps that their health data could be used against them if they were to seek abortion services after the Supreme Court reversed. Flo has created a new setting called Anonymous Mode.
Flo said in a statement that women's health information shouldn't be a liability. Users turn to Flo to find out more about their bodies. Women should be able to access, track, and gain insight into their health information without fear of prosecution. This milestone will inspire companies to raise the bar when it comes to privacy and security principles.
Decoupling health data from personal information is the basis of the new setting. The data that is transferred from original accounts to Anonymous Mode accounts includes the user's aim for using Flo.
The image is called Flo.
Flo is working with Cloudflare to make sure that no one processing user data for Anonymous Mode accounts has complete information about who the user is and what they are trying to access. Flo is using Cloudflare's App Relay to ensure user privacy on a number of levels, from logging symptoms on the device through the data transfer over the network to the server side. Flo says that users leave a lot of footprints.
If a user's phone is lost, changed or stolen, they won't be able to recover data. There may be limitations to using the app's full personalization benefits, which is why the new setting is being offered as an option for concerned users.
All user data remains subject to its privacy and security protections even if a user chooses to set up an anonymous account. The company says it doesn't sell user health data to other companies.
Users of the app who are concerned about their health data will be pleased with the new addition. Flo was sharing user data with third-party apps. According to the report, the app told Facebook when a user was having their period or if they wanted to have a baby.
Flo says that the new setting is based on the idea that users should be able to access medically credible information to help them make informed decisions about their health.
Supreme Court overturns Roe v. Wade: Should you delete your period-tracking app?
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