The Juul party is being shut down because of a bipartisan investigation.
A settlement has been reached between the e-cigarette company and teens. Although the current valuation has tanked, the Juul empire made its multi-billion dollar fortune on young consumers. In a statement from Connecticut Attorney General William Tong, who led the agreement, he said that "Juul relentlessly marketed vaping products to under age youth, manipulated their chemical composition to be acceptable to inexperienced users, and misled consumers about the nicotine content and addictiveness of its products."
Vaping, a highly addictive pastime, is cool.
A saga that has played out like a teen drama has been announced. Kevin Burns, the CEO of the company, apologized for getting everyone's children addicted to nicotine. In 2020, Juul pulled its popular, mouth-watering-flavor Pods like mango, fruit, cucumber, creme, and mint from the shelves. The FDA banned the sale and distribution of Juul products by June 2022. The company's " scientific issues" need further review after the FDA suspended its ban.
The multi-state investigation is going to cut off Juul once and for all. The settlement will distribute millions of dollars to help reduce nicotine use and force Juul to comply with strict terms that end youth marketing and crack down on underage sales. Juul's access to its biggest and most lucrative age group is being cut.
Juul has agreed to stop reading like a Disney villain list of how to lure children. Funding education programs, use of cartoons, and giving out free samples are some of the things it includes.
According to The Washington Post, Juul said that the terms of the agreement were in line with the company's current practices.
It seems that Juul has peaked, which is never a good thing. You can see us at the reunion.
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